Weidner Apartment Homes is looking for an Advertising Specialist in Kirkland!
Performance Setting New Standards. . .
Assist in creating innovative local and national advertising strategies, including digital, outreach, print, resident referral programs and other initiatives that generate qualified traffic, as needed.
Evaluate paid advertising sources for ROI and lower Cost Per Lease.
Assist in designing graphics and coordinating graphic designs.
Problem-solving and support for property websites and advertising listings.
Email strategy implementation and deployment through CRM.
Oversee marketing planning for new apartment developments.
Develop marketing plans and gather contracts for new acquisitions.
Oversee lead management program, including planning, implementation, problem solving, and working in conjunction with Training (Weidner and external) to support business goals.
Travel quarterly to the regions to build rapport with the on-site associates and understanding of local markets and to better advertise Weidner communities.
Write marketing communications, including resident communications, online communications, and promotional materials, as needed.
Communicate regularly with vendors on new products, contract negotiation and tracking.
Maintain an ongoing knowledge of leasing, marketing, technology and marketplace trends, with a particular emphasis on digital/online marketing programs.
Support Weidner social media efforts.
What we value.. . OUR PEOPLE
Actively participate in a positive team environment through teamwork, communication and excellence in service; communicate regularly with the Marketing Manager and Director of Marketing.
Actively demonstrates the values of the Weidner Customer Service Vision to team members, associates and external customers.
Actively demonstrates the values of the Weidner Quality Standards.
Attention to Detail sets us apart. . .
Produce quarterly marketing (including traffic and cost-per-lease) analysis at the site, regional and national levels.
Submit quarterly list of recommended advertising sources (regionally and nationally), for both paid and unpaid sources.
Audit and maintain standardized traffic sources within the property management software.
Manage and analyze lead tracking and/or call tracking initiatives, including analyzing results, effectiveness, site participation, and accuracy of information.
Collect and analyze pricing quotes and/or proposals for marketing initiatives.
Maintain and follow company brand guidelines to ensure company standards are consistent.
Accomplishment through honesty, trust and mutual respect.. .
Follow Weidner s Mission, Vision and Values.
Maintain a professional appearance at all times while on duty.
Supports local and national advertising, marketing analysis, marketing new apartment communities, and assists with completing a variety of projects under deadline.
Prompt with regular attendance and maintain a professional appearance at all times while on duty.
Bachelor s degree preferred; emphasis in Marketing or Communications preferred
Two years property management industry experience preferred
Highly proficient in MS Word, Excel, Outlook, PowerPoint, Photoshop and Publisher
Demonstrated proficiency in the use of the internet and internet searches for marketing apartment homes
Excellent understanding/knowledge of social media sites/blogs including Facebook, Twitter, etc.,
Excellent project management, organizational, and time management skills
Able to juggle multiple projects with multiple deadlines, establish priorities, and coordinate tasks
Adept at composing and editing written materials
Able to provide creative solutions to complex problems
Excellent verbal and written communication skills
Strong customer service and interpersonal skills
Must agree to a criminal background check and sign an agreement for voluntary drug testing.
Valid and current driver s license.
Internal Number: oBfUafwE
About Weidner Apartment Homes
We are a property management company with apartments throughout the United States and Canada. We have been in business for over 30 years and continue to grow every year. We are a low cost provider of quality rental homes.