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Senior Manager, Brand & Insights
We are expanding the Brand and Insights team to continue developing our brand portfolio and implement best practices in consumer research to support brand strategy. This position is responsible for supporting the application of Greystar's brand strategy and consumer insights agenda across Greystar's US business. The Brand and Insights Manager will work with Marketing and Creative teams to develop and launch brands, and provide project management and research support. JOB DESCRIPTIONBrand Strategy and DevelopmentPartner with internal teams to support brand creation initiatives: Understand product and consumer value proposition, work with key business leaders to establish and continually refineIdentify target audiences and
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